What does LeBron's move mean numbers wise - here are a couple of examples.
Within hours of Lebron's signing - there were so many calls to the Cavaliers' ticket line that the system crashed. Enough got through, as The Cavaliers then promptly sold out all their season tickets. Last season 20% of all game tickets went unsold.
In Las Vegas, within an hour of the signing, Cleveland was installed at a 4 to 1 favorite to win the championship replacing guess who - the Miami Heat.
The Heat have dropped to 50 to 1 odds. Cleveland was a 60-1 favorite at the start of the day.
Reportedly T-shirt, jersey and related paraphenalia sales are through the roof at team stores.